4K in Media

The 4K HDR Summit is now preparing its 10th edition

  It will take place from 11 to 14 November 2024.   The 4K HDR Summit culminates its ninth edition confirming its consolidation as a benchmark event for 4K and 8K worldwide. The National Digital Content Hub in [...]
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China bets on 8, its lucky number, and moves from 4K to 8K

China, through its public television (CCTV), will broadcast the big event of the Paris 2024 Olympic Games in 8K format. Sustainability in Ultra High Definition becomes the major battleground for the big players in the [...]
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Paris 2024 will consolidate 4K-HDR as the “top” TV standard for the next decade

The ninth edition of the 4K-HDR Summit has gathered in Malaga the world leaders in digital technology and audiovisual content, and according to experts, it will consolidate that after High Definition (HD), Ultra High [...]
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Paris 2024 Olympics in 4K: the most immersive in history

Mario Reis (OBS): “We will have more than 40 events taking place at the same time and all the native production is done in 4K”. Mickaël Raulet (Ateme): “We are looking for an experience to make it [...]
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RTVE will start broadcasting in Ultra High Definition on 7 February 2024

Ángel García Castillejo, Director of Audiovisual Policies at RTVE: “We are entering a new era: better image, sound and, therefore, better service”. Antonio Sanz, Minister of the Presidency of the [...]
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Spain leads Ultra High Definition in Europe

RTVE will give the keys to its eminent free-to-air UHD broadcasts on DTT scheduled for February 2024 tomorrow at the 4K HDR Summit. Andalusia is positioned as the set of Europe and a reference in Ultra High Definition [...]
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Finally comes the free 4K for all Spain

Regular Ultra High Definition broadcasts through DTT will be a reality in Spain from February 15, 2024 and all the details will be discussed at the 4K HDR Summit 2023, from November 13 to 16 in Malaga. Spain is at the [...]
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New sports consumption models: the challenges facing broadcasting in 4K and HDR

  The 4K HDR Summit will discuss the challenges and opportunities facing sports broadcasting in 4K and HDR in an era of changing consumption patterns. ISB’s executive producer, Úrsula Romero, will delve into [...]
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LAND, the Audiovisual and Digital Content Cluster of Andalusia, at the 4K HDR Summit 2023

The Regional Minister of the Presidency of the Andalusian Regional Government, Antonio Sanz, will be in charge of presenting LAND at the ninth edition of the 4K HDR Summit.  LAND currently has 19 members  The [...]
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